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consumer motivation

См. также в других словарях:

  • Consumer neuroscience — is the combination of consumer research with modern neuroscience. The goal of the field is to find neural explanations for consumer behaviors in both normal and diseased individuals. Contents 1 Consumer Research 2 Advertising 2.1 Advertising and… …   Wikipedia

  • Consumer privacy — laws and regulations seek to protect any individual from loss of privacy due to failures or limitations of corporate customer privacy measures. They recognize that the damage done by privacy loss is typically not measurable, nor can it be undone …   Wikipedia

  • Consumer behaviour — Psychology …   Wikipedia

  • motivation — The mental processes that arouse, sustain, and direct human behaviour. Motivation may stem from processes taking place within an individual (intrinsic motivation) or from the impact of factors acting on the individual from outside (extrinsic… …   Big dictionary of business and management

  • Motivation — For other uses, see Motivation (disambiguation). Timeline of theorists about student motivation Motivation is the driving force by which humans achieve their goals. Motivation is said to be intrinsic or extrinsic …   Wikipedia

  • Consumer insight — Emprunté du langage psychologique où il exprime le fait de trouver une solution à un problème sans passer par une série d essais erreurs progressifs, le Consumer insight ou insight consommateur peut se définir comme « la perception par le… …   Wikipédia en Français

  • motivation research — the application of the knowledge and techniques of the social sciences, esp. psychology and sociology, to understanding consumer attitudes and behavior: used as a guide in advertising and marketing. Also, motivational research. [1950 55] * * * …   Universalium

  • motivation research — /məυtɪ veɪʃən rɪ ˌsɜ:tʃ/, motivational research /məυtɪˌveɪʃən(ə)l rɪ sɜ:tʃ/ noun research designed to find out the consumer’s motives for purchasing a product or service …   Marketing dictionary in english

  • motivation research — the application of the knowledge and techniques of the social sciences, esp. psychology and sociology, to understanding consumer attitudes and behavior: used as a guide in advertising and marketing. Also, motivational research. [1950 55] …   Useful english dictionary

  • Freudian Motivation Theory — A sales theory which surposes that consumers choose whether or not to purchase a product due to unconscious desires and motivators, and that the qualities of the product, such as touch, taste or smell, remind them of past events. Recognizing how… …   Investment dictionary

  • Ministry of Consumer Affairs, Food and Public Distribution (India) — The Ministry of Consumer Affairs, Food and Public Distribution is a government ministry of India. The Ministry is headed by a minister of Cabinet rank. The current minister is Sharad Pawar. The ministry is divided into two departments, the… …   Wikipedia

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